Kelley
Cheng
Founder / Director
Kelley Cheng is a modern-day polymath who has expanded her expertise into technology, taking on roles such as digital strategist, product innovator, and experience architect. Trained in architecture, she applies a systems-driven approach to building user-centric digital platforms, interactive experiences, and tech-enabled solutions.
Her work bridges creativity with technology spanning digital products, immersive environments, and innovation-led business models.
An active educator, she has contributed to leading institutions and global judging panels including D&AD Awards, Red Dot Awards, Nagoya-Do!, Design for Asia Awards, Creative Circle Awards, James Dyson Award, and Joseph Binder Award.
Her achievements include the President’s Design Award (Designer of the Year 2020) and the SkillsFuture Fellowship, recognizing her impact in driving technology-led innovation.
Her work bridges creativity with technology spanning digital products, immersive environments, and innovation-led business models.
An active educator, she has contributed to leading institutions and global judging panels including D&AD Awards, Red Dot Awards, Nagoya-Do!, Design for Asia Awards, Creative Circle Awards, James Dyson Award, and Joseph Binder Award.
Her achievements include the President’s Design Award (Designer of the Year 2020) and the SkillsFuture Fellowship, recognizing her impact in driving technology-led innovation.